Shimano - But what does it all actually mean ? If anything.

The Hyundai Atoz was originally going to be the Atos. British importers were aghast at a car being called that so took it up with the manufacturer. The makers didn't under stand, so out of desperation they faxed a sketch of someone having "A Toss".

5 minutes later the instruction came back to call it the Atoz.
 
All around the world, Wang Employees had to answer the phone as"Wang London" or "Wang New York", but for some reason they had to stop doing that in Cologne.
 
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