Muddy Fox - once reputable brand name, that Frasers Group have devalued with poorly made bikes. Some of the welds I've seen have been atrocious & kids bikes that weigh as much as a ships anchor. They did the same with Karrimor - once maker of great bike panniers & outdoor gear.
What are your least favourite brands in the world of cycling?
- Thread starter synchronicity
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Anything n botm that people just btw for just because it is one.
Mod-Master
Cannondale Fan
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reindeer
Retro Guru
Recently I needed a new Rucksack and realized that Lowe, one of the coolest and best money could buy in the 90s, has vanished
You can still get one but it's just a sticker on something that could be made by Lidl
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CassidyAce
Senior Retro Guru
It's not so much any individual brands as branding in general that I'm not keen on: marketing fictions designed to give a fake sense of unity and fake lifestyle associations to disparate products, like some sort of imaginary soul running through, of all things, a business enterprise. And as for the corporations behind them: large or small, they will all have had good people and not-so-good people working for them, often at the same time, just as any place of work is a mixed bag of characters. I prefer to judge each product on its own merits rather than pre-judge based on brand.
synchronicity
Senior Retro Guru
Marketing or branding?
I think mavic & cinelli has always had 'good' graphic design for example.
Whereas 'lightweight' has had terrible graphic design/logos.
This doesn't bother me so much as marketing. For example rapha is marketed to a certain type of person (rich schmucks
)
It's the marketers that try to sell you, convince you to buy the latest crap. Not the graphic designers.
I have always been interested in industrial/product design too. I pay the most attention to that (the actual form/shape and function of the product).
I think mavic & cinelli has always had 'good' graphic design for example.
Whereas 'lightweight' has had terrible graphic design/logos.
This doesn't bother me so much as marketing. For example rapha is marketed to a certain type of person (rich schmucks
)It's the marketers that try to sell you, convince you to buy the latest crap. Not the graphic designers.
I have always been interested in industrial/product design too. I pay the most attention to that (the actual form/shape and function of the product).
CassidyAce
Senior Retro Guru
'Branding' in a broader sense than just a logo. The perceptions and conceptions of a brand that marketing departments attempt to cultivate in potential consumers. The sort of thing that Naomi Klein was banging on about, by strange coincidence, at around about the same time as many of the big mountain bike companies were developing their brands.
Anyone claiming to select due to quality of design, product etc has likely been suckered just as much as anyone else.
Who decides whether something has quality, nice form et in the first place - an entire ecosystem of reviewers, influencers, riders, taste makers etc. It's easy to imagine an alternative reality where bike components are all made from stainless steel because people prize longevity and multi-decade reliability over light weight, aero performance, looks etc.
Who decides whether something has quality, nice form et in the first place - an entire ecosystem of reviewers, influencers, riders, taste makers etc. It's easy to imagine an alternative reality where bike components are all made from stainless steel because people prize longevity and multi-decade reliability over light weight, aero performance, looks etc.
youngsspeed
Mountain Cycle Fan
Specialized
They are the biggest sh*t bag company. If you build a better product, they figure out some way to sue you over it.
They are the biggest sh*t bag company. If you build a better product, they figure out some way to sue you over it.
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