New Rock Shox SID just around the corner?
From CyclingNews.com
Rock Shox's original SID debuted way back in 1997 and revolutionized the world of cross-country race forks overnight with its enticing combination of light weight and tuneability. Now a full ten years into its running, the SID hasn't changed all that much in its fundamental appearance or chassis layout (in fact, many parts are interchangeable).
The current World Cup model uses a one-piece crown-and-steerer assembly, the lower legs received an overhaul just a handful of seasons ago and, thankfully, the internals have been thoroughly updated, but the most basic dimension of its 28mm-diameter stanchions have carried on year after year. Nevertheless, it still remains one of the most popular front ends on the XC circuit.
In honour of SID's tenth anniversary, Rock Shox has revived the original graphics scheme for its sponsored racers including the original 'SID' logo and that distinctive blue hue. This isn't all that significant in and of itself but Rock Shox has clearly taken a page out of the automotive marketing textbook by displaying this commemorative model on what is certainly the eve of its replacement.
Recently surfacing spy photos suggest the new SID will finally wear an oversized chassis (probably with 32mm stanchions) and the top model looks to be filled with the company's latest Motion Control damper and Dual Air spring design. Rock Shox has also launched its own teaser site but it's frustratingly devoid of any real information. It's been a good run, SID, but your time has come. Stay tuned.
From CyclingNews.com
Rock Shox's original SID debuted way back in 1997 and revolutionized the world of cross-country race forks overnight with its enticing combination of light weight and tuneability. Now a full ten years into its running, the SID hasn't changed all that much in its fundamental appearance or chassis layout (in fact, many parts are interchangeable).
The current World Cup model uses a one-piece crown-and-steerer assembly, the lower legs received an overhaul just a handful of seasons ago and, thankfully, the internals have been thoroughly updated, but the most basic dimension of its 28mm-diameter stanchions have carried on year after year. Nevertheless, it still remains one of the most popular front ends on the XC circuit.
In honour of SID's tenth anniversary, Rock Shox has revived the original graphics scheme for its sponsored racers including the original 'SID' logo and that distinctive blue hue. This isn't all that significant in and of itself but Rock Shox has clearly taken a page out of the automotive marketing textbook by displaying this commemorative model on what is certainly the eve of its replacement.
Recently surfacing spy photos suggest the new SID will finally wear an oversized chassis (probably with 32mm stanchions) and the top model looks to be filled with the company's latest Motion Control damper and Dual Air spring design. Rock Shox has also launched its own teaser site but it's frustratingly devoid of any real information. It's been a good run, SID, but your time has come. Stay tuned.
Time to re-mortgage.
