Campag lay offs.

[doctor-bond]

but the market demands change,

I’m not sure there is a market: it’s lots of different ones, which is why shops and manufacturers struggle- you can’t please everyone and have a ready customer base opening their wallets each year for the new. The places that are surviving/thriving are supporting a specific segment, and collaborating (eg Rivendell, Bluelug and Woodscyclery for hipster steel).