My Raleigh Maverick 5 & question about ATT 23

darrenh":lhqt37z9 said:

most of the maverick was carried straight over from the special edition 5 speed raleigh bomber. seat and post, crank, chain rings and bottom bracket, chrome rims, rear cassette, dérailleur, chain guard, U brakes, frame construction, head set, grips and end caps.

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legrandefromage":lhqt37z9 said:

the internet":lhqt37z9 said:

''...Yvonne Rix became product manager. Following her appointment, she noticed older teenagers in England riding conventional cycles fitted with dirt track racing handlebars and sorbo protective padding. This observation led her to instigate the Bomber. To get the desired image and line while minimising the need for retooling, the front end came from a bicycle already in the range, a Nigerian roadster providing the sloping cantilevered back end. Equipped with chunky tyres and specially-made handlebars, the Bomber somewhat resembled an early mountain bike but was well ahead of the MTB craze and was developed independently of it. Launched in 1981, it was promoted in an advertising campaign featuring pop star Toyah Wilcox..''.

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And interestingly:

the internet":lhqt37z9 said:

When Yvonne Rix visited the USA and the Far East in 1981, she formed the view that mountain bikes would eventually come down from the hills and onto the streets. The reaction from the Raleigh board was, who needs mountain bikes in England where there are few mountains? Yvonne Rix’s response was that neither do you need a 4x4 to drive in London, but you see plenty of Range Rovers in Chelsea. Not a woman to be easily dissuaded, she kept up the pressure for several years. Yet there was still very little interest in mountain biking in the UK: a review of the UK cycling scene in the International Cycling Guide 1983 made no mention of it.

Eventually, Yvonne Rix persuaded the Raleigh board that a move into mountain bike production made sense. In spring 1985, Raleigh launched Maverick, its first range of MTBs. Offered in 5, 15 and 18-speed versions, it was built using traditional Raleigh roadster-style brazing. However, initial sales were disappointing. The MTB market in the UK remained relatively small, with few domestic players and no meaningful presence yet from American or Taiwanese companies.

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legrandefromage":3e8nazoy said:

darrenh":3e8nazoy said:

most of the maverick was carried straight over from the special edition 5 speed raleigh bomber. seat and post, crank, chain rings and bottom bracket, chrome rims, rear cassette, dérailleur, chain guard, U brakes, frame construction, head set, grips and end caps.

Click to expand...

The Bomber was based on a Nigerian sold Roadster - there is a letter from the Raleigh Marketing lot stating this back in the dim and distant.

legrandefromage":3e8nazoy said:

the internet":3e8nazoy said:

''...Yvonne Rix became product manager. Following her appointment, she noticed older teenagers in England riding conventional cycles fitted with dirt track racing handlebars and sorbo protective padding. This observation led her to instigate the Bomber. To get the desired image and line while minimising the need for retooling, the front end came from a bicycle already in the range, a Nigerian roadster providing the sloping cantilevered back end. Equipped with chunky tyres and specially-made handlebars, the Bomber somewhat resembled an early mountain bike but was well ahead of the MTB craze and was developed independently of it. Launched in 1981, it was promoted in an advertising campaign featuring pop star Toyah Wilcox..''.

Click to expand...

And interestingly:

the internet":3e8nazoy said:

When Yvonne Rix visited the USA and the Far East in 1981, she formed the view that mountain bikes would eventually come down from the hills and onto the streets. The reaction from the Raleigh board was, who needs mountain bikes in England where there are few mountains? Yvonne Rix’s response was that neither do you need a 4x4 to drive in London, but you see plenty of Range Rovers in Chelsea. Not a woman to be easily dissuaded, she kept up the pressure for several years. Yet there was still very little interest in mountain biking in the UK: a review of the UK cycling scene in the International Cycling Guide 1983 made no mention of it.

Eventually, Yvonne Rix persuaded the Raleigh board that a move into mountain bike production made sense. In spring 1985, Raleigh launched Maverick, its first range of MTBs. Offered in 5, 15 and 18-speed versions, it was built using traditional Raleigh roadster-style brazing. However, initial sales were disappointing. The MTB market in the UK remained relatively small, with few domestic players and no meaningful presence yet from American or Taiwanese companies.

Click to expand...

Click to expand...

Click to expand...

darrenh":1fw0bdqf said:

cool info, thanks mr fromage

heres the 5 speed bomber (the saddle isnt original though) you can see the maverick elements

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