It's probably fairly obvious from my collection of bikes that I do like the early Saracens. Up until 1997 they produced some good bikes, but the 1988 - 1992 period for me was their finest era. It should also be remembered that the company were one of the first from the UK to produce mountain bikes back in 1984.
Of course there is always the post 1997 period when the bikes, image and reputation of the Saracen brand nose dived, up until the original Saracen Cycles went into liquidation in 2006, to be reborn as Saracen Bikes soon afterwards.
Anyway back to the question.
The reason I like Saracens is that they were always sensibly equipped and built for durability rather than being super lightweight and disposable.
They ride nicely and some of the frame details are very nice too. Their powder-coating and decal graphics were of course legendary.
Ultimately, although they have produced some lovely bikes, I don't think they are cool, nor would I want them to be.
1992 Kili Racer