You mean on the brake? I thought that I noticed it does not have a logo but thought that it was my blurry vision. On the point of the logos though I did find it a little disappointing that, with all the attention to detail on the bike, each of them are not up the right way....
It's not your eyes, the rear one is a replica I had made by a friend.
The rear arches had the 50th logoed one missing and replaced be a SR domed nut.
I either had to buy another set of arches just for the nut or do what I did and get my mate to make one and then I painted the recess in gold. I'm pretty happy with it as a solution and like the fact I had it made rather than just threw money at the problem.
With regards getting the logos all the same way up. The pedal ones are upright when the pedals are, the crank ones oviously go round and round, the one on the rear mech is almost vertical ... but the one on the front brake really annoyed me, its position is set by the threads. The only way I can get it vertical is to over tighten it to a point where the calipers dont return after braking.