Ellis Briggs NOT gone into liquidation
- Thread starter nonowt
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Re: Ellis Briggs gone into liquidation.
Yes very sad indeed.
It does make you wonder why a company with their history has failed; especially when you consider the boom in interest in classic bikes. Just looking at their website, they list a pre-owned bike with Campagnolo Athena 8 speed on one of their frames which looks stunning. For anyone with interest in such bikes, I am sure it 'ticks all the boxes'.
Lets hope someone can come along and at least take over the frame building side of things. From a business perspective, we only know certain details, but making a number of assumptions, maybe the overheads were too high being in a traditional shop. So perhaps if someone bought the company and did a move to an industrial estate with lower running costs it might be a viable option?
You would think at the very least the name itself would have value to a business to purchase; hopefully someone will buy the name and re-launch the company with a marketing strategy that focuses on the Tour de France links etc.
Yes very sad indeed.
It does make you wonder why a company with their history has failed; especially when you consider the boom in interest in classic bikes. Just looking at their website, they list a pre-owned bike with Campagnolo Athena 8 speed on one of their frames which looks stunning. For anyone with interest in such bikes, I am sure it 'ticks all the boxes'.
Lets hope someone can come along and at least take over the frame building side of things. From a business perspective, we only know certain details, but making a number of assumptions, maybe the overheads were too high being in a traditional shop. So perhaps if someone bought the company and did a move to an industrial estate with lower running costs it might be a viable option?
You would think at the very least the name itself would have value to a business to purchase; hopefully someone will buy the name and re-launch the company with a marketing strategy that focuses on the Tour de France links etc.
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Strange one for me as it’s a local name with huge history but not somewhere I have ever bothered to go. Guess I always classed it as a Raleigh shop so wasn’t interested.
Still a real shame though.
Strange one for me as it’s a local name with huge history but not somewhere I have ever bothered to go. Guess I always classed it as a Raleigh shop so wasn’t interested.
Still a real shame though.
Re: Re:
20 commercial street- a couple of doors down (I think they were at number 40 when I dropped my frame off).
Research suggests it was liquidated and taken over by former staff in 2016. I'm not sure what's going on at the moment but I hope they survive.
PeachyPM":11hk3cc7 said:
20 commercial street- a couple of doors down (I think they were at number 40 when I dropped my frame off).
Research suggests it was liquidated and taken over by former staff in 2016. I'm not sure what's going on at the moment but I hope they survive.
